Perfume Basics

What is a perfume ?

The word perfume is derived from the Latin word, “per fumus,” meaning through smoke, and is used today to describe scented mixtures of fragrant oils or aromatic compounds.

Oils are dissolved in a solvent (usually alcohol), to preserve a pleasant concoction of scents. The higher the concentration of oils, the greater the strength of the perfume. The strength determines how long will the fragrance last on application.

Types of perfumes ?

Based on oil concentration, perfumes are categorized into: Cologne, Eau de Toilette (EDT), Eau de Pafum (EDP) and Parfum

Why wear fragrances ?

  • Keeps you cool, calm and happy

  • Makes you more comfortable to be around

  • Offers a sophisticated way to express yourself

Thumb Rules

  • Never blind buy & always test a perfume on skin before purchasing

  • Apply to slightly moist skin (preferably after a shower) & never rub

  • Less is More!

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